Alien Thinking - How to Bring Your Breakthrough Ideas to Life - E-book - ePub

Edition en anglais

Cyril Bouquet

,

Jean-Louis Barsoux

,

Michael Wade

Note moyenne 
Cyril Bouquet et Jean-Louis Barsoux - Alien Thinking - How to Bring Your Breakthrough Ideas to Life.
Highly commended at the Business Book of the Year Awards 2022How do you come up with ideas that change the world?________________­­­­­­­­­­­­­­­­­­­­­­­This... Lire la suite
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Résumé

Highly commended at the Business Book of the Year Awards 2022How do you come up with ideas that change the world?________________­­­­­­­­­­­­­­­­­­­­­­­This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs. Distilling over a decade of research into a fascinating journey through history, science and business, Bouquet, Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention, Levitation, Imagination, Experimentation and Navigation.
But, crucially, they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own. ________________­­­­­­­­­­­­­­­­­­­­­­­'Stuck in innovation stagnation? Read this brilliant book, and you'll break free from it' Rolf Dobelli, author of the million-copy bestseller The Art of Thinking Clearly'A sharp critique of the conventional wisdom around innovation with thought-provoking advice for how to do it better' Jake Knaap, New York Times-bestselling author of Sprint

Caractéristiques

  • Date de parution
    16/03/2021
  • Editeur
  • ISBN
    978-0-241-48201-8
  • EAN
    9780241482018
  • Format
    ePub
  • Caractéristiques du format ePub
    • Protection num.
      Contenu protégé

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À propos des auteurs

Cyril Bouquet is a Professor of Innovation and Strategy at IMD. He has published his research in the Harvard Business Review, MIT Sloan Management Review and the Academy of Management Journal amongst others. Jean-Louis Barsoux is a Research Professor at IMD. He is also the author of several books on management, including the award-winning Set-Up-To-Fail Syndrome: How Good Managers Cause Great People To Fail. Michael Wade is a Professor of Innovation and Strategy at IMD and holds the Cisco Chair in Digital Business Transformation.
He is the Director of the Global Center for Digital Business Transformation.

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