PR Basics in a Connected World - E-book - ePub

Edition en anglais

Note moyenne 
 Ann M Streetman - PR Basics in a Connected World.
This book is for you if one of these scenarios fits: (1) you just inherited the PR function on top of your other responsibilities; (2) you are headed... Lire la suite
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Résumé

This book is for you if one of these scenarios fits: (1) you just inherited the PR function on top of your other responsibilities; (2) you are headed back into the PR job market after several years; (3) you want to acquire some PR savvy for a prospective new job; (4) you have a communications degree, but never have worked in PR; or (5) you are new to PR and want a few tips from a veteran. It is a practical handbook that includes strategies for achieving good writing in a fast-paced environment, holding successful news conferences, using new media platforms, and preparing for on-camera interviews.
The book also includes the bedrock basics of writing news releases for people who have never done it and people who just need to refresh their skills.

Caractéristiques

  • Date de parution
    28/09/2011
  • Editeur
  • ISBN
    978-1-4659-3500-7
  • EAN
    9781465935007
  • Format
    ePub
  • Caractéristiques du format ePub
    • Protection num.
      pas de protection

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À propos de l'auteur

Biographie de Ann M Streetman

I may have inherited my flair for storytelling from my father. I heard him spin a lot of good tales as I was growing up. Then came my degree in journalism and a lifelong career in many kinds of communication. I served more than 14 years in various management positions (including president and chief paid staff) of Texas Safety Association, which was a not-for-profit statewide educational organization.
Along the way, I also served for 9 years as media contractor for Region 6 National Highway Traffic Safety Administration (5 states and the Indian Nations via the Bureau of Indian Affairs Indian Highway Safety Program). My duties there included writing educational materials for Region 6 entities and their partners. These jobs gave me the opportunity to tell stories of organizations and people who made a positive difference in the lives of others.
In retirement, I'm still telling stories. My focus now is on uplifting fiction for adults and children's stories. You can learn more about my writing and ask me questions at Goodreadshttps://www.goodreads.com/author/show/5768376. Ann_M_Streetman . Thanks for stopping by today. AS

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