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If you're reading this, you're looking for something that will make a difference. You want to know how billionaires think, how they close deals, and how they build wealth. You don't need a fancy explanation to get it. It's simple. It's methodical. And more often than not, it takes far less time than most people think. In business, you've got to understand that opportunities don't wait for anyone. Deals move fast.
So, let's talk about an 8-minute sales strategy. Now, you may think 8 minutes is a pretty short time. That's because it is. But in sales, 8 minutes is more than enough to make or break a deal. Why? Because people aren't looking for long pitches or complicated talks. They're looking for confidence, clarity, and conviction. I've seen plenty of salespeople over the years. Some great, some not so great.
The best ones all share one thing-they don't waste time. They know exactly what they're offering, and they get to the point. The essence of a good deal is speed. People get caught up in overthinking, in trying to impress others with fancy presentations or complex solutions. But in reality, it comes down to understanding human nature. People don't buy products. They buy feelings. They buy solutions.
They buy trust. And in eight minutes, you can communicate all of those things if you know what you're doing. So, let's talk about the first thing you need to understand: the power of first impressions. You see, people form opinions very quickly, and in sales, it's no different. They're going to make up their minds about you within seconds. You've got to be sharp. You've got to be ready. And most importantly, you've got to be authentic.
I can tell you this: authenticity is worth more than all the polished sales scripts in the world. When I meet someone in a business setting, I'm not judging them on their PowerPoint slides or their corporate jargon. I'm reading the person. I'm looking at how they present themselves, how they carry their confidence. The way you start a conversation can dictate whether it's going to go anywhere. If you come in unsure, fumbling over your words, people will see that.
If you come in trying too hard to sell, they'll shut you out. The most successful salespeople, and I've met many in my time, have a knack for making you feel like they aren't selling you anything at all. They create a rapport. They're engaging without being pushy, they're knowledgeable without being arrogant, and they always leave you thinking, "I trust this person." That's where it all starts. Building rapport is everything.
People want to do business with people they like and trust. If you can't establish a connection early on, you've lost. And you've lost fast. I don't care how good your product or service is, if someone doesn't trust you, they're not going to give you their money. It's as simple as that. One thing I've learned over the years is that sales, like investing, is about playing the long game. Sure, closing a deal quickly is great, but it's even better when you can turn that into a long-term relationship.
The best salespeople don't just sell a product; they sell themselves as a reliable resource, someone the customer can count on for future needs. In fact, some of the biggest deals I've ever done came after months, or even years, of building trust with someone. The initial meeting might've been brief, but that foundation was crucial. Now, the importance of questions. One thing you've got to understand is that the best salespeople don't talk as much as they listen.
You don't sell by talking; you sell by asking the right questions. What are their problems? What keeps them up at night? The more you understand the customer's needs, the better equipped you are to present a solution. But the trick is, you've got to make them realize that they need you, without ever saying it outright.